. Define the term marketing.
2. Distinguish between micro and macro views of marketing.
3. What is e-commerce?
4. Explain marketing concept in your own words.
5. What are three ways the marketing concept may differ for not-for-profit organizations?
6. What is meant by customer value?
7. How are economic decisions made in a command economy? How are they made in a market-directed economy?
8. Please explain the functions of marketing.
9. What is marketing ethics?
10. What is social responsibility?
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